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2016 Mobile Ad Summit
Friday
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September 
27
 at 
7:00pm
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Critical Thinking Training
Friday
, 
September 
27
 at 
7:00pm
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Critical Thinking Training

Critical Thinking is a concept that has had quite the stir in recent times. Many feel that it is a terrible thing to teach our kids these things. However, I think that it is actually good to teach these things. I would like to explain why I think so. I also want to explain what Critical Thinking is not.

Critical thinking refers to how people make well-calculated and well thought-out decisions about specific issues based on collected information. Critical thinking often involves questioning all the assumptions and arguments drawn before accepting an idea as truth. It may involve a lot of thinking on your part, but if you do it correctly then it will eventually lead you to the right answer. This process is called critical thinking and the whole point behind it is to make the right decision based on logic and reason.

Critical thinking is used in all areas of life, including education and politics, and even in sports. There are many critical thinking courses out there today, but the best ones are those that focus on teaching the basics of decision making, argumentative techniques, and the rest of the standard thinking processes. If you are trying to train your children in critical thinking then I suggest you go for those critical thinking courses that focus primarily on teaching the basics. These include argumentative techniques and thinking critically about issues that arise in day-to-day life. The last thing your child needs is a course that teaches them stuff they already know.

When you decide to take one of the critical thinking courses available today, the first thing you will learn is how to recognize and avoid the common fallacies associated with most critical thinking courses. A common mistake many teachers make is to assume that students have access to all the information they need to make better decisions. This is simply not true.

The only way to improve your critical thinking skills is to practice what you learn. If you take a critical thinking course that focuses on cognitive biases, for example, and you use all the information you learn, you will not make the correct decision most of the time. You will most likely make some wrong choices, and the wrong choices will most likely be costly. That is why you need to practice all the information you are given, and then revise it or rewrite it until you understand it completely.

There are also many bad critical thinking courses out there that will simply give bad advice and teach students bad habits. There are also bad training programs. You do have to be careful when selecting your critical thinking courses. Before you decide to sign up for any Critical Thinking Training Programs, you should look at the list of courses and see if it covers the topic you are looking for. Also check the reviews.

There is a course called "Nift: Using Numerical Analysis to Discover Answers" by Prabhupada Sahoo which is very good in showing how critical thinking can be applied using the Numeric pattern Recognition system. This course is taught at Amritha University and is accessible online. The Critical Thinking and Applications seminar taught by Professor V.S.R. Subbankha at Hyderabad University is also highly beneficial. IIM Indore is a good center offering advanced critical thinking training programs in Indian language, applied mathematics, statistics, and business.

Many organizations, academic institutions, government offices, and private industries are now realizing the power of critical thinking and are organizing courses for people who want to learn this technique. These seminars make use of problem solving methodologies and strategies and help people develop critical thinking skills in their everyday lives. You might not be able to solve every problem but with the help of this approach you will be able to identify problems that cannot be solved easily and move ahead to find solutions. After completing these courses you will be able to use both inductive and deductive logic to make better arguments in support of your arguments.

Speakers

Jerry Zen

CEO, 3DAYS

Zen is a pioneer in the field of mobile advertising. 3DAYS is the 5th company that has achieved a Fortune 500 ranking under his guidance.

Kate Welsh

VP of Sales, 3DAYS

With a decade of leadership experience at 3DAYS, Welsh oversees sales, operations, growth initiatives and strategic alliances.

Sarah Chen

CEO, AdTank

Chen is founder and CEO of AdTank, a digital advertising think tank that partners with brands to unlock consumer markets through marketing.

Jenny Grace

Founder, Target Tween

Target Tween specializes in trend forecasting and marketing strategies for the tween and teen demographics.

Forest Bello

VP, Digital Media, Clicker

As VP of Digital Media at Clicker, Bello crafts innovative and creative solutions for the digital space, specializing in minority consumers.

Amit Sands

Digital Director, Power Haus

Sands heads up a world-class team of 120, and leads digital capability and integration for a suite of 50+ corporate clients.

Vee Nguyen

Editor, Ad Market Magazine

Nguyen covers mobile news and trends for Ad Market Magazine. Her work has also appeared in The New York Times, and Wired.com.

Charlie Gaudenzi

Mobile Analyst, Mobile Arts

Mobile Arts conducts quantitative and qualitative research on mobile habits, market trends, and user needs across the globe.

Schedule

9:30 – 10:15 AM

Panel: "Tapping Into Niche Audiences"

Zee Nguyen – Ad Market Magazine (Moderator)

Forest Bello – VP, Digital Media, Clicker

Amit Sands – Digital Director, Power Haus

Jenny Grace – Founder, Target Tween

10:15 – 11:00 AM

Presentation: “Optimizing Spend In the Mobile Ad Space”

Kate Walsh – VP of Sales, 3DAYS

11:00 – 12:00 PM

Presentation: “Demystifying Metrics: Making Numbers Work For You”

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

12:00 – 1:00 PM

Lunch


1:00 – 2:00 PM

Rapid-Fire Case Studies

Viral Mobile Ads

Time-based Targeting

Crafting Your Brand Story

When Ads Advocate Action

2:00 – 2:20 PM

Networking Break


2:20 – 3:00 PM

Presentation: “The Mobile Ad Process: 7 Steps to Success”

Jerry Zen – CEO of 3DAYS

3:00 – 3:45 PM

Panel: “Consumer Feedback: When Ads Talk Back”

Jenny Grace – Founder, Target Tween (moderator)

Vee Nguyen – Editor, Ad Market Magazine

Sara Chen – CEO, AdTank

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

3:45 – 4:00 PM

Closing Remarks

Jerry Zen – CEO of 3DAYS

4:00 – 5:30 PM

Rooftop Cocktails


The 2016 Mobile Ad Summit will take place in the Penthouse suite of The Georgia Center Hotel, which is conveniently located in the heart of Atlanta. Sign in at the registration desk and head up to the top floor.

About our partners

The Georgia Center Hotel has proudly served Atlanta's corporate needs for over 25 years. With 10 ballrooms, an expansive media center, multi-media technology and an in-house production staff, The Georgia Center excels in creating memorable special events. 

The Peach Tree is renowned for its healthy preperations of decadent Southern classics. Winner of two Eat Up Awards and a leader in farm-to-table cuisine, The Peach Tree offers casual-chic dining in the heart of Atlanta.

About 3DAYS

A Fortune 500 company, 3DAYS sets the platinum standard for engaging, media-rich mobile ads. With award-winning campaigns in video, interactive and animated content and partnerships with top-tier creative agencies across the globe, 3DAYS dominates the mobile ad solutions field and delivers effective, cost-effective solutions.

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